Artisan’s Development Online Retail Network

' Promote talent, craftsmanship and ethical buying '

The concept of ADORN was borne from a passion for eastern art, craft and design, and a belief in supporting ethical business. ADORN strives to support individual artisans, as well as charitable trusts and organizations, which promote unusual craftsmanship and local artistic talent. Often, projects of real social worth lapse due to lack of opportunities to effectively market their crafts. Individual artisans who are unable to support themselves through their trades are forced into menial jobs for lack of any other income opportunity. Even when they persist in their field, these artisans are frequently exploited for their craft and receive little return for the painstaking work that they produce, with the majority of the share going to middlemen.

Many of these rare and exquisite products rarely reach ethical buyers in the West because of the inherent difficulties of sourcing them directly from the communities that produce them. It is common knowledge that in today’s globalized world, often the poorest of communities are vulnerable to exploitation by wholesalers, harsh working conditions and child labour. Charitable trusts and organizations working to improve people’s lives and impart relevant skills training often cannot market the product directly to an ethical buyer without using a wholesaler.

ADORN believes in supporting and nurturing the work of artisans. Its product-line is a fusion of East and West, a look that will showcase the work of the craftsman, whilst retaining elements of style and simplicity.

      
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